The information and communication technology (ICT) sector continues to sustain its position as the fastest growing industry in the Nigerian economy. The sector has grown at an average of 34% per annum over the last 10 quarters, driven largely by the rapid expansion in telecommunication following the deregulation of the subsector in 2001. The industry’s contribution to the Gross Domestic Product (GDP) is growing modestly from less than 0.5% in 2001 to 6% in 2012.
In a competitive market where businesses compete for customers, customer satisfaction is seen as a key differentiator and increasingly has become a key element of business strategy. The difference between those that simply survive in business and those that excel is keeping abreast of, and adjusting to the ever changing attitudes and expectations of the customers. There was a time when the choices available on where and who to deal with was limited. At the time, power belonged to the business owners, customers had nowhere else to go and thus customer satisfaction was not so important.
The world computer market has in rough estimate sold 49,786,899 units of PC between January and February 2012, while the worldwide PC shipments are expected at a total of 440.6 million units in 2012, a 13.6 percent increase from 2011. This is down from Gartner's previous outlook of 14.8 percent growth for 2012.